We sat down with Natasha Beasley, an experienced stylist in South Florida and asked her all the questions you want to know in order to keep a beautiful hair style. Enjoy the questions:

Q. What led you to make your own products?

Many consumers are not aware of the ingredients used in their products. In my 20 years of experience in the salon, I’ve received numerous questions from clients regarding specific hair concerns and products. I have also noticed that many of my minority clients had common concerns and questions. One of the most common questions asked is about the lack of moisture.

Q. Why should consumers read ingredients?

It’s important to know what is in your products. For example, I had a client who was allergic to sulfur and didn’t realize there was sulfur in her product. Another client was allergic to aspirin and he was not aware that salicylic acid is actually aspirin. So it is very important to read the ingredients in your products.

Q. What key ingredients should consumers look for to moisturize dry hair/scalp?

It depends on the type of moisture they are seeking. A consumer looking to moisturize the scale should use penetrating oils. Almond oil, grapeseed oil, shea butter and sunflower seed oil are excellent penetrating oils. However, a consumer looking to moisturize the hair itself should look for conditioning oils such as coconut oil. Coconut oil is not a penetrating oil but it can be used on the hair to protect the hair and soften the hair.

Q. What’s with all the rave about coconut oil for the hair?

Market demands determine the product ‘du jour’ (popularity of certain oils). But not every oil is created equally. Benefits of one oil may not be obtained using another oil. For example, I created a blend of oils that both conditions the hair and penetrate the hair. The penetrating oil allows the conditioning oil to also penetrate (to some extent) because it opens up the follicles of the hair. 3 Generation’s Daily Hair Moisturizer gives consumers the benefits of penetration of the scalp and conditioning of the hair.

Q. What about shea butter?

Shea butter can be easily absorbed in the hair and skin and it softens the both. It also does not clog pores or cuticles in the hair. Both hair and skin can take in all of the benefits of shea butter. It is also an anti-bacterial and anti-fungal. So it has healing properties and protects the hair from ultra-violet rays (which is great for consumers with color-treated hair). Its anti-inflammatory which is beneficial for those with dandruff (helps to calm it down). Consumers can get the full benefits of shea butter by using 3 Generations Shea Buttercream.

Q. How do I know these products actually contain these essential oils?

Ingredients are typically listed in the order of quantity meaning the first few ingredients listed likely make up the bulk of the product.

What if I don’t know or can’t pronounce the products listed in the ingredients?

Some of the product companies use the scientific name of an ingredient as opposed to its commonly known name. Or they may use products such as cetyl alcohol which is used to help soften the hair. However, most times when there are ingredients you can’t pronounce it may not be the best ingredients.

What are parabens?

Parabens are preservatives used in products and are often used to cut cost. Parabens have been found in the tissue of women with breast cancer which is why it has become increasingly unpopular amongst consumers. I do not use parabens in any of our products.

The best way to identify products with parabens is to look through the list of ingredients and look for any ingredients with the word parabens in the suffix.